Monthly Archive for January, 2011

Changing Business Paradigms Being Social Business (Social Entrepreneurship)

Changing Business Paradigms Being Social Business. Yes, business paradigms have changed. Do not just merely exploring potential commercial business which is profit only. Social business (social entrepreneurship) that maximize the potential benefits are also developed by the young entrepreneur.

Social business is run with the concept of development and social empowerment. Social businesses can develop young people everywhere, with different local potentials that are available. The main principle, maximize the benefits of social business. Unlike the commercial business to maximize profit.

If a commercial business emphasis on capitalization and rely on collateral to build trust, another with a social business. Continue reading ‘Changing Business Paradigms Being Social Business (Social Entrepreneurship)’

Bootleg Movies Business: Illegal But Highly Profitable

selling pirated bootleg moviesRampant piracy, and one of them is a movie. Not only to individual interests, but piracy has become a business. A devil circle that is hard to find a solution to prevent it. Because, who engaged in this bootleg business, not less, but involves many parties. From start to pirate or bootleg producers, traders of pirated movies, pirated movies buyer, until law enforcement officials and government.

In fact, pirated movie business is hurting, not just for movie producers, movie players and people who work in the film industry, but also for the country. Because of this unlawful business, do not provide income for the state, not burdened with taxes, as a result of state income tax to be reduced.

In contrast, for the movie pirates, pirated movie business is very profitable. They only live copy of the original film, then sell them at cheaper prices, but the profit they get bigger. Because they do not spend the capital to produce the film. Continue reading ‘Bootleg Movies Business: Illegal But Highly Profitable’

History and Development of Publicity and Public Relations

Public Relations activities beginning with the activities of Press Agency, which is how it works related to the field of journalism that can be hired to promote a person / organization / company / institution to achieve a nice publicity in the media, both print and electronic media.

In further developments, emerging profession that we are familiar with the term Publicity. In principle, this publicity is a ‘technique of telling about one’s organization or something. “Publicity is someone to create goodwill through events that are made in such a way that is interesting to be preached in the media.

The next period then comes what is called Public Relations. Public Relations is a development of the publicity. Publicity in the concept of Public Relations is a major component of its activities. But in this case, more organized public relations to focus on activities that are more institutionalized. Continue reading ‘History and Development of Publicity and Public Relations’