Archive for the 'Business Tips' Category

Criteria of a Good Business Market Segment

Criteria of a Good Business Market Segment – There are several options segmentation, but segmentation such as what is good. To that end before a segment is selected, then should be determined in advance several criteria must be met, among others, as follows:

  1. Can be measured. Size, purchasing power, and the profile segments can be measured.
  2. Great. sufficiently large and profitable segment to be served. A segment must be a homogeneous group of the largest, most likely, is valuable to be achieved with a marketing program designed specifically for them.
  3. Accessible. Segments can be reached and served effectively.
  4. Can be distinguished. The segments can be conceptually separated and respond differently to the elements and a different marketing mix. If a woman who has been married and are not giving the same response on the sale of perfume, they are not a separate segment. Continue reading ‘Criteria of a Good Business Market Segment’

Maximizing the Internet to Boost Sales

Maximizing the Internet to Boost Sales – Today the Internet is growing rapidly and the wearer is increasing sharply. It is estimated that the world’s Internet users reached 1.9 billion people in 2011 in Indonesia has almost 55 million Internet users. Internet activity is normal that we encounter in every office and home. Both of the children to the elderly age range 40′s, every day accessing the Internet.

Effective and efficient = Internet

The way the media choice of the most effective and efficient when it becomes a major consideration of decision makers in the field of sales and marketing. A lot of media that can be used to campaign for your product. Continue reading ‘Maximizing the Internet to Boost Sales’

Building Vs Running a Business

Many entrepreneurs find it frustrating, during the running of the business did not see any significant developments. Often they work extra hard, even Saturday Sunday sacrificed for the development of their business.

Not only that, the hours worked multiplied, beyond the work of employees, at 10 PM the new home. All that they did for the betterment and good of their business.

A client once asked us, “Coach I’ve been in business for 10 years, but why the result is still just so-so?” Then our coach replied, “You never do business for 10 years, but one year repeated 10 times.” Continue reading ‘Building Vs Running a Business’